5 Tips on Promoting your Website Online
Monday, March 17th, 2008Heart internet offers an array of free tools in helping you getting traffic to your website. We also offer free Google Adwords vouchers on all our paid hosting accounts to give your website a good head start in bringing new visitors to your website.
It’s also worth trying the following methods to drive more traffic to your website.
Reciprocal Link Exchanges
Get more visitors to your website by offering free link exchanges with other relevant sites. By attracting more targeted visitors you are increasing your chances of creating a sale and converting them into customers. Reciprocal links will also increase your rankings within search engines as you are seen as a valued resource.
Join Forums & Discussion Groups
Promote your website on as many forums and discussion groups as you can. Forums will normally give you the opportunity to create a signature, to which you can add a link to your website with a sentence of accompanying promotional text that should be enticing enough for users to click on. Forums are also a fantastic resource of information where you will not only be able to promote your website but learn new skills along the way. Take every opportunity you can to promote and talk about your website by joining in discussions and assisting other members.
Email Campaigns
Create a newsletter list that visitors to your website can easily sign-up to. Doing so will allow you to directly market to them via email giving you the opportunity to sell them a product or service and attract them back to your website. Try to get your website listed on other websites newsletters by offering a commission to every product or service brought as a referral from it.
Submit Your Site to Key Directories
Submit your website to quality web directories such as Google’s Dmoz (www.dmoz.org) and Yahoo’s (http://dir.yahoo.com). You may not be successful the first time you submit but be patient as it can take up to several months for your website to appear. It’s advised you submit your website to more localised directories that are relevant to your business sector. This should yield better targeted visitors as opposed to directories that are more generic and cater for all types of businesses, it can also be detrimental to your business being listed in too many low quality directories.
Paid Advertising (AdWords)
If you have the funds to pay for advertising then you could try Google Adwords (http://adwords.google.com). AdWords allows you to target specific search terms in Google where you bid for higher positions on the sponsored panel on the right side of the results page. This method is great for attracting visitors quickly but be sure to set a daily budget as it can become expensive. There are many other paid advertising networks out there, it’s worth experimenting and finding out which service works best for you.

