The freelance web designer market is highly competitive at the moment. In 2012, we conducted a survey of 500 web designers in which 79% thought prices were being forced down due to increased competition and 4/5 believed that work was either more difficult or just as difficult to find compared to the last 12 months [...]
In the age of social media, people like to share interesting and visually stunning pieces of content, things which can be perfectly combined with a well thought out and beautiful infographic. Infographics enable you to fuse aspects of PR, SEO and networking as the content you create will spread a strong, positive message about your [...]
In parts 1 and 2 we have looked at how you can increase your web hosting sales by targeting the need recognition stage and information search stage of the buying decision process. In part 3 we will go in to how customers evaluate the different providers they have researched, and the opportunities available to you [...]
![Is your website as secure as your PC? [Infographic]](http://www.heartinternet.co.uk/blog/wp-content/uploads/2013/04/websitesecuritymain.jpg)
Website and PC security is always a hot topic but the recent Joomla and WordPress attacks that have affected web hosts around the world has yet again pushed the importance of effective website security to the forefront. However, research we conducted among small business website owners and home PC users, has shown that website security [...]
Customer support is one of the biggest challenges of any business. Get it right and you’re instantly ahead of the competition. Get it wrong and it’ll keep coming back to haunt you. In the web hosting industry, good support is crucial for your success – that and price are the main reasons people will choose [...]
A lot of website owners cite their mailing list as being the most valuable – and profitable – tool for their online business. Whether you run niche sites, a web hosting company, a blog, or any other type of business, getting your visitors to subscribe has endless benefits. With that in mind, we’ve sourced (and [...]
If you are writing a press release, news piece, guest article or blog post, the headline or title is without doubt the most important part of it. The headline is the first thing your readers see and if it doesn’t get their attention, they won’t read it. Here are three tips to help you construct [...]
More and more business is being done remotely these days, with email a particularly convenient tool for swapping information and ideas. However, the face-to-face business meeting has huge advantages, allowing you to sell yourself and build up a relationship with the person behind the email. Meeting with clients to discuss ideas or contracts, pitching business [...]
Whatever kind of web professional you are, one of the most challenging and frustrating aspects of your work can be dealing with difficult clients. Even with endless amounts of patience and a willingness to readily compromise, clients who don’t understand, don’t pay, or have unreasonable requests and expectations can really grind you down. Following on [...]
We’re sponsoring this year’s New Adventures conference, and with a nod to the speakers’ topics, we’ve put together a mini-series of posts aimed at web designers. Enjoy! It’s a grey and gloomy time of year, so motivation can be pretty thin on the ground. Here are some tips to get you through the gloomiest part [...]
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