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	<title>Web Hosting Blog &#187; Reseller Hosting</title>
	<atom:link href="http://www.heartinternet.co.uk/blog/category/reseller-hosting/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.heartinternet.co.uk/blog</link>
	<description>Web Hosting blog from Heart Internet</description>
	<lastBuildDate>Fri, 03 Feb 2012 11:55:59 +0000</lastBuildDate>
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		<title>New Reseller Feature: Accounts Added &amp; Removed</title>
		<link>http://www.heartinternet.co.uk/blog/2012/02/new-reseller-feature-accounts-added-removed/</link>
		<comments>http://www.heartinternet.co.uk/blog/2012/02/new-reseller-feature-accounts-added-removed/#comments</comments>
		<pubDate>Fri, 03 Feb 2012 11:54:53 +0000</pubDate>
		<dc:creator>Jenni</dc:creator>
				<category><![CDATA[Reseller Hosting]]></category>

		<guid isPermaLink="false">http://www.heartinternet.co.uk/blog/?p=7628</guid>
		<description><![CDATA[Based on customer feedback, we&#8217;re happy to announce that we&#8217;ve added a new feature for reseller hosting customers. You can now access a useful at-a-glance report to see how many hosting accounts you&#8217;ve added and removed over the past year. Your graph shows the number of accounts you&#8217;ve added and removed for each month. The [...]]]></description>
			<content:encoded><![CDATA[<p>Based on customer feedback, we&#8217;re happy to announce that we&#8217;ve added a new feature for <a href="http://www.heartinternet.co.uk/reseller-hosting/" target="_blank">reseller hosting</a> customers. You can now access a useful at-a-glance report to see how many hosting accounts you&#8217;ve added and removed over the past year.</p>
<p align="center"><img src="http://www.heartinternet.co.uk/blog/wp-content/uploads/2012/02/manage-accounts3.png" alt="" title="manage-accounts3" width="620" height="468" /></p>
<p align="center"><em>Your graph shows the number of accounts you&#8217;ve added and removed for each month.</em></p>
<p align="center"><img src="http://www.heartinternet.co.uk/blog/wp-content/uploads/2012/02/manage-accounts4.png" alt="" title="manage-accounts4" width="692" height="550" class="alignleft size-full wp-image-7645" /></p>
<p align="center"><em>The table shows the breakdown of hosting packages in numerical form.</em></p>
<p><strong>View your report</strong></p>
<p>To access your report, simply <a href="https://customer.heartinternet.co.uk/manage/manage-accounts-added-and-removed.cgi" target="_blank">click here</a> or log into your <a href="https://customer.heartinternet.co.uk/manage/index.cgi" target="_blank">control panel</a> and go to the <a href="https://customer.heartinternet.co.uk/manage/manage-reseller.cgi" target="_blank">Reseller Control Centre</a> to find the &#8216;Accounts Added and Removed Report&#8217;:</p>
<p align="center"><img src="http://www.heartinternet.co.uk/blog/wp-content/uploads/2012/02/manage-accounts-2.png" alt="" title="manage-accounts-2" width="560" height="226" /></p>
<p>Enjoy!</p>
<div id="author_info_container" class="author_info_container"><img src="http://www.gravatar.com/avatar.php?gravatar_id=0257528a2e8136443131d937ed29ddd3" alt="gravatar" /><div class="the_author_name"><span id="author_name_label">Name:</span><span id="author_name">Jenni Brown</span></div><div class="the_author_about"><span id="author_about_label">About:</span><span id="author_about">Jenni is Heart Internet's SEO &amp; Social Media Marketing Executive. Responsible for blogging, SEO and Heart Internet's Twitter and Facebook engagement, Jenni is a social network enthusiast and has been blogging for a decade.</span></div><div class="the_author_posts"><span id="author_posts"><a href="http://www.heartinternet.co.uk/blog/author/jennifer/">Posts by Jennifer</a> (99)</span></div></div>]]></content:encoded>
			<wfw:commentRss>http://www.heartinternet.co.uk/blog/2012/02/new-reseller-feature-accounts-added-removed/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>5 new one-click installs now available</title>
		<link>http://www.heartinternet.co.uk/blog/2011/11/5-new-one-click-installs-now-available/</link>
		<comments>http://www.heartinternet.co.uk/blog/2011/11/5-new-one-click-installs-now-available/#comments</comments>
		<pubDate>Tue, 15 Nov 2011 11:56:56 +0000</pubDate>
		<dc:creator>Ben</dc:creator>
				<category><![CDATA[Heart Internet]]></category>
		<category><![CDATA[Reseller Hosting]]></category>
		<category><![CDATA[Web Hosting]]></category>

		<guid isPermaLink="false">http://www.heartinternet.co.uk/blog/?p=6921</guid>
		<description><![CDATA[We&#8217;ve added five brand new one-click installs to eXtend, so if you&#8217;re a Home Pro or Business Pro web hosting customer, simply log into your control panel and install them in seconds. If you&#8217;re a reseller, you&#8217;ll need to add the one-click installs to the hosting packages of your choice before they are available for [...]]]></description>
			<content:encoded><![CDATA[<p>We&#8217;ve added five brand new one-click installs to eXtend, so if you&#8217;re a Home Pro or Business Pro <a href="http://www.heartinternet.co.uk/web-hosting/">web hosting</a> customer, simply log into your control panel and install them in seconds. If you&#8217;re a reseller, you&#8217;ll need to add the one-click installs to the hosting packages of your choice before they are available for your customers to install. As always, these one-click installs are absolutely free!</p>
<h3>Textpattern</h3>
<p>Textpattern is a standards-compliant content management system with an intuitive admin control panel and an active community. It&#8217;s surprisingly powerful yet simple to use, and benefits from a wide range of plugins and unlimited authors per install.</p>
<p align="center"><img src="http://www.heartinternet.co.uk/blog/wp-content/uploads/2011/11/textpattern.png" alt="" title="textpattern" width="555" height="482" class="aligncenter size-full wp-image-6922" /></p>
<p>Read more about the <a href="http://textpattern.com/features" target="_blank">features</a> or try the <a href="http://php.opensourcecms.com/scripts/details.php?scriptid=86" target="_blank">demo</a>.</p>
<h3>Pixelpost</h3>
<p>If you&#8217;re into photography yourself or have clients who want a gallery or photoblog, then Pixelpost may be the perfect solution. You can get set up and running in seconds with our one-click install, and there are plenty of free templates to choose from if you don&#8217;t want to create your own.</p>
<p align="center"><img src="http://www.heartinternet.co.uk/blog/wp-content/uploads/2011/11/pixelpost.png" alt="" title="pixelpost" width="555" height="345" class="aligncenter size-full wp-image-6928" /></p>
<p>Check out the <a href="http://www.pixelpost.org/demo/index.php?x=browse" target="_blank">demo</a>. </p>
<h3>Mantis</h3>
<p>Need to track bugs within your internal systems or for the software you create? Mantis is a great free bug tracking system with a large array of features.</p>
<p align="center"><img src="http://www.heartinternet.co.uk/blog/wp-content/uploads/2011/11/mantis.png" alt="" title="mantis" width="555" height="538" class="aligncenter size-full wp-image-6929" /></p>
<p>Play with the <a href="http://www.mantisbt.org/demo/my_view_page.php" target="_blank">demo</a> or have a look at the <a href="http://www.mantisbt.org/wiki/doku.php/mantisbt:features" target="_blank">feature list</a>.</p>
<h3>PHProjekt</h3>
<p>Looking for a way to get more organised? PHProjekt is a full-scale project management system ideal for agencies and businesses who have multiple projects on the go. PHProjekt is extremely well-structured and ideal for tracking project progress and keeping all the team members up to date with developments.</p>
<p align="center"><img src="http://www.heartinternet.co.uk/blog/wp-content/uploads/2011/11/phpprojekt.png" alt="" title="phpprojekt" width="555" height="383" class="aligncenter size-full wp-image-6931" /></p>
<p>Take PHProjekt for a <a href="http://try.phprojekt.com/htdocs/index.php" target="_blank">test drive</a>.</p>
<h3>phpMyFAQ</h3>
<p>Add an FAQ or knowledge base to your website in seconds with phpMyFAQ. It&#8217;s easy to get set up and running, and you retain full control over the look, feel and functionality as it&#8217;s self-hosted.</p>
<p align="center"><img src="http://www.heartinternet.co.uk/blog/wp-content/uploads/2011/11/phpmyfaq.png" alt="" title="phpmyfaq" width="555" height="362" class="aligncenter size-full wp-image-6932" /></p>
<p>Take a look at a site using <a href="http://www.phpmybackuppro.net/faq/" target="_blank">phpMyFAQ</a>.</p>
<p><em>We’re always taking requests for (non-Magento!) one-click installs, so please leave a comment below if there are any one-clicks you’d like to see.</em></p>
<div id="author_info_container" class="author_info_container"><img src="http://www.gravatar.com/avatar.php?gravatar_id=05fc8db2b8ea67a3e2a2f5d7edb2d298" alt="gravatar" /><div class="the_author_name"><span id="author_name_label">Name:</span><span id="author_name">Ben Scott</span></div><div class="the_author_about"><span id="author_about_label">About:</span><span id="author_about">As Senior Web Designer, Ben oversees all of Heart Internet's design, usability, SEO and conversion optimisation. Since joining the team in 2009, Ben has redesigned the Heart Internet website as well as the newsletters, HostPay templates, control panel and much more.</span></div><div class="the_author_posts"><span id="author_posts"><a href="http://www.heartinternet.co.uk/blog/author/ben/">Posts by Ben</a> (92)</span></div></div>]]></content:encoded>
			<wfw:commentRss>http://www.heartinternet.co.uk/blog/2011/11/5-new-one-click-installs-now-available/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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		<item>
		<title>Resellers: Knowing your VPS market and customers</title>
		<link>http://www.heartinternet.co.uk/blog/2011/11/resellers-knowing-your-vps-market-and-customers/</link>
		<comments>http://www.heartinternet.co.uk/blog/2011/11/resellers-knowing-your-vps-market-and-customers/#comments</comments>
		<pubDate>Thu, 10 Nov 2011 14:14:12 +0000</pubDate>
		<dc:creator>Jenni</dc:creator>
				<category><![CDATA[Reseller Hosting]]></category>
		<category><![CDATA[VPS]]></category>

		<guid isPermaLink="false">http://www.heartinternet.co.uk/blog/?p=6808</guid>
		<description><![CDATA[Who buys VPS and why do they need it? This blog post looks at how VPS resellers can identify potential customers, different uses for virtual private servers, and how VPS is positioned in the market.]]></description>
			<content:encoded><![CDATA[<p>Who buys <a href="http://www.heartinternet.co.uk/vps/" target="_blank">VPS</a> and why do they need it? This blog post looks at how <a href="http://www.heartinternet.co.uk/vps/vps-reseller.html" target="_blank">VPS resellers</a> can identify potential customers, different uses for virtual private servers, and how VPS is positioned in the market.</p>
<p><strong>Where does VPS fit into the hosting market?</strong></p>
<p>VPS sits between shared web hosting and dedicated servers as an option for hosting customers. Virtual servers allow customers to have more control over their site as they can install more powerful software, choose their own operating system, and have access to core functions such as restart and power off. Your customers also benefit from greater flexibility in their specs, and you can determine the RAM, disk space and CPU cores available to your customers.</p>
<p align="center"><img title="reseller-vps-2" src="http://www.heartinternet.co.uk/blog/wp-content/uploads/2011/11/reseller-vps-2.png" alt="" width="638" height="493" /></p>
<p>VPS is also cheaper than a dedicated server solution, which makes it appealing to those on a budget and those who wouldn&#8217;t utilise the full power of a dedicated server.</p>
<p><strong>Who buys VPS?</strong></p>
<p>Virtual private servers are popular with web developers, designers, agencies and other web professionals. VPS are also widely adopted by businesses, particularly those who require mail servers or database servers, or run/develop bespoke software and services.</p>
<p align="center"><a href="http://www.heartinternet.co.uk/vps/vps-reseller.html"><img src="http://www.heartinternet.co.uk/blog/wp-content/uploads/2011/11/vps-reseller.png" alt="" title="vps-reseller" width="605" height="289" /></a></p>
<p>VPS isn’t simply a more powerful version of shared hosting; managing a VPS requires the same technical skills expected of a typical dedicated server customer. For that reason, you should market virtual private servers as a solution for more experienced clients.</p>
<p><strong>Which kinds of sites benefit from VPS?</strong></p>
<p>There are plenty of uses for virtual servers, including:</p>
<p>• Enhanced multi-site hosting<br />
• Gaming servers<br />
• Sandboxes<br />
• Hosting demanding websites/software<br />
• Development platforms<br />
• Hosting large and/or popular websites<br />
• Database servers<br />
• Email servers<br />
• Scalable ecommerce web hosting<br />
• Media streaming<br />
• Data storage</p>
<p>Don&#8217;t forget to recommend VPS to any existing customers or potential customers looking to create or transfer in existing sites or data in the list above.</p>
<p><strong>Marketing VPS</strong></p>
<p>We&#8217;ve created a range of white-label VPS marketing resources so you can set up VPS pages quickly and easily on your website (our VPS webinar is coming soon):</p>
<p>• <a href="https://customer.heartinternet.co.uk/manage/whitelabel" target="_blank">White Label Marketing</a><br />
• <a href="https://customer.heartinternet.co.uk/manage/productmarketing" target="_blank">Product Marketing Guide</a><br />
• <a href="https://customer.heartinternet.co.uk/manage/marketingemailtemplates" target="_blank">Email Template</a></p>
<p>Depending on how many customers you have, it may also be worth sending some personalised emails to anyone who&#8217;s enquired about VPS in the past. You may also want to read our specific pages about <a href="http://www.heartinternet.co.uk/vps/vps-hosting.html" target="_blank">VPS hosting</a>, <a href="http://www.heartinternet.co.uk/vps/windows-vps.html" target="_blank">Windows VPS</a> and <a href="http://www.heartinternet.co.uk/vps/linux-vps.html" target="_blank">Linux VPS</a>.</p>
<div id="author_info_container" class="author_info_container"><img src="http://www.gravatar.com/avatar.php?gravatar_id=0257528a2e8136443131d937ed29ddd3" alt="gravatar" /><div class="the_author_name"><span id="author_name_label">Name:</span><span id="author_name">Jenni Brown</span></div><div class="the_author_about"><span id="author_about_label">About:</span><span id="author_about">Jenni is Heart Internet's SEO &amp; Social Media Marketing Executive. Responsible for blogging, SEO and Heart Internet's Twitter and Facebook engagement, Jenni is a social network enthusiast and has been blogging for a decade.</span></div><div class="the_author_posts"><span id="author_posts"><a href="http://www.heartinternet.co.uk/blog/author/jennifer/">Posts by Jennifer</a> (99)</span></div></div>]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>New BlackBerry Enterprise Services for Hosted Exchange users</title>
		<link>http://www.heartinternet.co.uk/blog/2011/09/new-blackberry-enterprise-services-for-hosted-exchange-users/</link>
		<comments>http://www.heartinternet.co.uk/blog/2011/09/new-blackberry-enterprise-services-for-hosted-exchange-users/#comments</comments>
		<pubDate>Wed, 14 Sep 2011 10:57:03 +0000</pubDate>
		<dc:creator>Jenni</dc:creator>
				<category><![CDATA[Heart Internet]]></category>
		<category><![CDATA[Reseller Hosting]]></category>
		<category><![CDATA[Your Business]]></category>

		<guid isPermaLink="false">http://www.heartinternet.co.uk/blog/?p=6529</guid>
		<description><![CDATA[We’ve had a lot of people requesting BlackBerry Enterprise Services (BES) on our Hosted Microsoft Exchange platform, so we’re happy to announce that it’s now available to all web hosting, dedicated server and reseller hosting customers! BES gives you the same level of functionality for Microsoft Exchange mailboxes as other ActiveSync devices (such as iPhones [...]]]></description>
			<content:encoded><![CDATA[<p>We’ve had a lot of people requesting BlackBerry Enterprise Services (BES) on our Hosted Microsoft Exchange platform, so we’re happy to announce that it’s now available to all <a href="http://www.heartinternet.co.uk/web-hosting" target="_blank">web hosting</a>, <a href="http://www.heartinternet.co.uk/dedicated-servers">dedicated server</a> and <a href="http://www.heartinternet.co.uk/reseller-hosting/" target="_blank">reseller hosting</a> customers!</p>
<p>BES gives you the same level of functionality for Microsoft Exchange mailboxes as other ActiveSync devices (such as iPhones and many Android phones). You’ll be able to sync email, contacts, calendar, tasks, notes and more between your BlackBerry and your Exchange Mailbox, saving time and hassle if you’re a business user.</p>
<p>If you have a BlackBerry, you can take advantage of Exchange on your phone for just £5.99 per month. Resellers can also offer the same service to their hosting customers. Please note that typically only those with business mobile tariffs will be able to add BlackBerry Enterprise Services as consumer handsets tend to have the functionality disabled.</p>
<p><strong>Setting up BlackBerry Enterprise Services for Hosted Exchange</strong></p>
<p>Simply <a href="https://customer.heartinternet.co.uk" target="_blank">log in to your eXtend control panel</a> and navigate to Manage &gt; Add-ons in the menu on the right.</p>
<p align="center"><img class="aligncenter size-full wp-image-6530" title="blackberry-exchange-2" src="http://www.heartinternet.co.uk/blog/wp-content/uploads/2011/09/blackberry-exchange-2.png" alt="" width="226" height="292" /></p>
<p>Then follow the instructions on the screen to set up BlackBerry Exchange Services for your Hosted Exchange mailbox. An activation email containing a PIN code will be sent to your Exchange mailbox. Follow the Enterprise Activation instructions from your BlackBerry handset to complete the process.</p>
<p>From the add-ons screen you can view your active BlackBerry Enterprise Services enabled mailboxes and resend your activation password(s) if required.</p>
<p align="center"><img class="aligncenter size-full wp-image-6531" title="blackberry-exchange" src="http://www.heartinternet.co.uk/blog/wp-content/uploads/2011/09/blackberry-exchange.png" alt="" width="500" height="335" /></p>
<div id="author_info_container" class="author_info_container"><img src="http://www.gravatar.com/avatar.php?gravatar_id=0257528a2e8136443131d937ed29ddd3" alt="gravatar" /><div class="the_author_name"><span id="author_name_label">Name:</span><span id="author_name">Jenni Brown</span></div><div class="the_author_about"><span id="author_about_label">About:</span><span id="author_about">Jenni is Heart Internet's SEO &amp; Social Media Marketing Executive. Responsible for blogging, SEO and Heart Internet's Twitter and Facebook engagement, Jenni is a social network enthusiast and has been blogging for a decade.</span></div><div class="the_author_posts"><span id="author_posts"><a href="http://www.heartinternet.co.uk/blog/author/jennifer/">Posts by Jennifer</a> (99)</span></div></div>]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Heart Internet reseller exclusive: Free white label marketing emails</title>
		<link>http://www.heartinternet.co.uk/blog/2011/08/heart-internet-reseller-exclusive-free-white-label-marketing-emails/</link>
		<comments>http://www.heartinternet.co.uk/blog/2011/08/heart-internet-reseller-exclusive-free-white-label-marketing-emails/#comments</comments>
		<pubDate>Thu, 25 Aug 2011 08:44:32 +0000</pubDate>
		<dc:creator>Matthew</dc:creator>
				<category><![CDATA[Reseller Hosting]]></category>

		<guid isPermaLink="false">http://www.heartinternet.co.uk/blog/?p=6345</guid>
		<description><![CDATA[Next time you log in to your Reseller Control Centre you’ll see two changes. The first change you’ll notice is we have grouped the marketing support we offer in to a new section called “Marketing”. You’ll also see a new icon called “Email marketing”. Here you will find white label HTML Emails to send to [...]]]></description>
			<content:encoded><![CDATA[<p>Next time you log in to your Reseller Control Centre you’ll see two changes. The first change you’ll notice is we have grouped the marketing support we offer in to a new section called “Marketing”.<br />
<img class="aligncenter size-full wp-image-6346" title="new marketing section" src="http://www.heartinternet.co.uk/blog/wp-content/uploads/2011/08/new-marketing-section.png" alt="" width="600" height="300" /></p>
<p>You’ll also see a new icon called “<a href="https://customer.heartinternet.co.uk/manage/marketingemailtemplates">Email marketing</a>”. Here you will find white label HTML Emails to send to your clients. All the emails can be edited as required to fit in with your brand&#8217;s look and feel. Use them as they are or as the base for something more, the choice is yours.<img class="aligncenter size-full wp-image-6348" title="email marketing over view" src="http://www.heartinternet.co.uk/blog/wp-content/uploads/2011/08/email-marketing-over-view.png" alt="" width="600" height="300" /></p>
<p>We have got the ball rolling for you and written emails for goMobi, dedicated servers, Hosted exchange, SSL certificates and domain names. The goMobi template:</p>
<p><img class="aligncenter size-full wp-image-6349" title="gomobi email example" src="http://www.heartinternet.co.uk/blog/wp-content/uploads/2011/08/gomobi-email-example.png" alt="" width="600" height="500" /></p>
<p>These are 100% free, and you can easily change any aspect of them to fit your brand including colours, images and copy. These email templates are in addition to the existing <a href="https://customer.heartinternet.co.uk/manage/whitelabel">white label web copy</a>, <a href="https://customer.heartinternet.co.uk/manage/reseller-web-hosting-guides.cgi">white label web hosting guides</a> and <a href="https://customer.heartinternet.co.uk/manage/productmarketing">product marketing</a> information we already provide exclusively to our reseller hosting customers, as well as the <a href="http://www.heartinternet.co.uk/reseller-hosting/reseller-hosting-resources.html">free web hosting icons</a> and web templates you can use for free.</p>
<p>If their are any marketing resources you would like us to put together to help you sell more web hosting, let us know.</p>
<div id="author_info_container" class="author_info_container"><img src="http://www.gravatar.com/avatar.php?gravatar_id=6e4f4686b9ee1ba8d07fa0690d9dbc03" alt="gravatar" /><div class="the_author_name"><span id="author_name_label">Name:</span><span id="author_name">Matthew Telfer</span></div><div class="the_author_about"><span id="author_about_label">About:</span><span id="author_about">Matthew is Heart Internet's Marketing Manager, and has held senior marketing positions in the web hosting industry for 5 years. With a passion for online marketing, Matthew is responsible for shaping strategy and developing the Heart Internet brand.</span></div><div class="the_author_posts"><span id="author_posts"><a href="http://www.heartinternet.co.uk/blog/author/matthew/">Posts by Matthew</a> (242)</span></div></div>]]></content:encoded>
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		<slash:comments>2</slash:comments>
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		<item>
		<title>Using social media to sell more web hosting webinar slides &amp; transcript</title>
		<link>http://www.heartinternet.co.uk/blog/2011/08/using-social-media-to-sell-more-web-hosting-webinar-slides-transcript/</link>
		<comments>http://www.heartinternet.co.uk/blog/2011/08/using-social-media-to-sell-more-web-hosting-webinar-slides-transcript/#comments</comments>
		<pubDate>Wed, 24 Aug 2011 15:08:33 +0000</pubDate>
		<dc:creator>Matthew</dc:creator>
				<category><![CDATA[Reseller Hosting]]></category>
		<category><![CDATA[webinar]]></category>

		<guid isPermaLink="false">http://www.heartinternet.co.uk/blog/?p=6320</guid>
		<description><![CDATA[Thank you to everyone who joined us for our webinar “How to use social media to sell web hosting”, we hope you found it useful and it gave you some ideas you can use. As promised, here are the webinar's files for you to download, refer back to and share.]]></description>
			<content:encoded><![CDATA[<p>Thank you to everyone who joined us for our webinar “How to use social media to sell web hosting”, we hope you found it useful and it gave you some ideas you can use. As promised, here are the webinar&#8217;s files for you to download, refer back to and share.</p>
<p>Unfortunately we had a technical snafu with the recording so instead we are making a transcript of the webinar available for you to download and read. We are also making the presentation files available to download as a PDF as well.</p>
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<p></p>
<p><strong>Download PDF files</strong><br />
Presentation slides (PDF): <a href="http://www.heartinternet.co.uk/blog/wp-content/uploads/2011/08/Using-social-media-to-sell-more-web-hosting.pdf">Using social media to sell more web hosting</a><br />
Webinar transcript (PDF): <a href="http://www.heartinternet.co.uk/blog/wp-content/uploads/2011/08/using-social-media-webinar-transcript.pdf">using social media webinar transcript</a></p>
<p>One note, there was a typo in the presentation yesterday which meant we gave an incorrect link. The supplier we meant to link to was <a href="http://www.payvment.com/">www.payvment.com</a> . The slides have been updated to reflect this.</p>
<p>You can watch our previous webinar &#8220;Increasing profits cross-selling &#038; up-selling to your customers&#8221; here: <a href="http://www.heartinternet.co.uk/blog/2011/05/webinar-video-increasing-reseller-hosting-profits/">http://www.heartinternet.co.uk/blog/2011/05/webinar-video-increasing-reseller-hosting-profits/<br />
</a><br />
If you have any questions about this webinar leave a comment below and we&#8217;ll do our best to answer it.</p>
<div id="author_info_container" class="author_info_container"><img src="http://www.gravatar.com/avatar.php?gravatar_id=6e4f4686b9ee1ba8d07fa0690d9dbc03" alt="gravatar" /><div class="the_author_name"><span id="author_name_label">Name:</span><span id="author_name">Matthew Telfer</span></div><div class="the_author_about"><span id="author_about_label">About:</span><span id="author_about">Matthew is Heart Internet's Marketing Manager, and has held senior marketing positions in the web hosting industry for 5 years. With a passion for online marketing, Matthew is responsible for shaping strategy and developing the Heart Internet brand.</span></div><div class="the_author_posts"><span id="author_posts"><a href="http://www.heartinternet.co.uk/blog/author/matthew/">Posts by Matthew</a> (242)</span></div></div>]]></content:encoded>
			<wfw:commentRss>http://www.heartinternet.co.uk/blog/2011/08/using-social-media-to-sell-more-web-hosting-webinar-slides-transcript/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
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		<title>Resellers: Tips and ideas for blog posts</title>
		<link>http://www.heartinternet.co.uk/blog/2011/08/resellers-tips-and-ideas-for-blog-posts/</link>
		<comments>http://www.heartinternet.co.uk/blog/2011/08/resellers-tips-and-ideas-for-blog-posts/#comments</comments>
		<pubDate>Wed, 24 Aug 2011 10:16:53 +0000</pubDate>
		<dc:creator>Jenni</dc:creator>
				<category><![CDATA[Reseller Hosting]]></category>
		<category><![CDATA[Your Business]]></category>
		<category><![CDATA[Your Website]]></category>

		<guid isPermaLink="false">http://www.heartinternet.co.uk/blog/?p=6272</guid>
		<description><![CDATA[Blogging often ends up at the bottom of your to do list when you’re a reseller without much time on your hands. However, we’ve been seeing an increase in the number of our resellers utilising blogs recently...]]></description>
			<content:encoded><![CDATA[<p>Blogging often ends up at the bottom of your to do list when you’re a reseller without much time on your hands. However, we’ve been seeing an increase in the number of our resellers utilising blogs recently, and they’re great for injecting personality and fresh content into any business site.</p>
<p>Running a blog for your hosting business also provides search engine benefits, helps you position yourself as an authority, works well with social media and encourages trust and links to your site. </p>
<h3>Getting inspired</h3>
<p>When you’re thinking about what to write about, consider what you’re interested in if you’re having difficulty coming up with ideas. Websites you’ve bookmarked recently, tech articles that have interested you, and projects you’re working on can all provide inspiration, as can blogs you find interesting and visit regularly. Again, social media plays a part here as you can ask your visitors what kind of blog posts they are interested in reading, if they have any suggestions for topics, and how useful they find your blog.</p>
<p align="center"><img src="http://www.heartinternet.co.uk/blog/wp-content/uploads/2011/08/blog-resellers.png" alt="" title="blog-resellers" width="394" height="442" class="aligncenter size-full wp-image-6282" /></p>
<p align="center"><img src="http://www.heartinternet.co.uk/blog/wp-content/uploads/2011/08/blog-resellers2.png" alt="" title="blog-resellers2" width="495" height="106" class="aligncenter size-full wp-image-6283" /></p>
<h3>The power of lists</h3>
<p>Blogs don’t have to take a lot of time, and you don’t have to be great at writing to get an entry out.  List based posts are fantastic resources for bloggers who don’t have much time to write and readers who want fast reads and plenty of useful resources to bookmark. Some of our most popular lists on the blog include:</p>
<p>•	<a href="http://www.heartinternet.co.uk/blog/2011/07/15-of-the-most-inspirational-uk-web-designers/" target="_blank">15 of the most inspirational UK web designers</a><br />
•	<a href="http://www.heartinternet.co.uk/blog/2011/05/9-free-software-alternatives-to-keep-your-business-it-costs-down/" target="_blank">9 free software alternatives to keep your business IT costs down</a><br />
•	<a href="http://www.heartinternet.co.uk/blog/2011/06/8-blogs-you-should-read-if-you-want-to-be-a-wordpress-developer-or-a-better-one/" target="_blank">8 blogs you should read if you want to be a WordPress developer (or a better one)</a><br />
•	<a href="http://www.heartinternet.co.uk/blog/2011/08/18-unmissable-articles-and-resources-for-web-designers/" target="_blank">18 unmissable articles and resources for web professionals</a></p>
<p>For further inspiration, see our <a href="http://www.heartinternet.co.uk/blog/2011/05/top-40-list-of-lists-2011/" target="_blank">Top 40 List of Lists 2011</a>.</p>
<p>Lists of tools and resources are often shared and bookmarked, so they’re a great way to get your content passed around and your business known. If you use social media to promote your reseller business, they are a good way to get retweets, shares, and additional traffic to your website.</p>
<h3>Short blog posts</h3>
<p>Even a post of 300 words can benefit your business. As well as pleasing the search engines, it shows visitors that your business is active and you update your website regularly. This is particularly important when your business is new or relatively unknown as it gives potential customers more confidence. </p>
<p>Short posts are great for telling customers about your latest updates, sharing one or two useful links with screenshots, posting videos or announcing special offers.</p>
<h3>In-depth posts and series</h3>
<p>Meatier posts take a lot longer, so are inevitably going to appear less frequently on your blog; even one longer post a month can make a difference. If you find posts are getting too long, try dividing them into series. People will come back to read the next part in the series, they will attract multiple backlinks to your website, and you don’t have to think of new ideas for a while!</p>
<p>As well as having ‘How to’ guides and related topics as a series, you can also create links between posts and form a series via a themed marketing campaign. Examples of series and multi-part blog entries we&#8217;ve done include:</p>
<ul>
<li><strong>Top Twitter Tools and Resources </strong>: <a href="http://www.heartinternet.co.uk/blog/2010/07/our-top-free-twitter-resources-part-1/">Part one</a> and <a href="http://www.heartinternet.co.uk/blog/2010/07/our-top-twitter-tools-resources-part-2/">Part two</a>.</li>
<li><strong>Science of Hosting</strong>: <a href="http://www.heartinternet.co.uk/blog/2010/09/what-is-the-science-of-hosting/">What is the science of hosting?</a>, <a href="http://www.heartinternet.co.uk/blog/2010/09/the-web-hosting-periodic-table/">Web hosting periodic table</a>,<br />
<a href="http://www.heartinternet.co.uk/blog/2010/09/the-science-of-hosting-visualised/">Science of hosting visualised</a>.</li>
<li><strong>WordPress Week</strong>: <a href="http://www.heartinternet.co.uk/blog/2011/06/how-to-reduce-the-bounce-rate-of-your-wordpress-site/">How to reduce the bounce rate of your WordPress site</a>, <a href="http://www.heartinternet.co.uk/blog/2011/06/13-tasks-for-a-new-wordpress-install/">13 tasks for a new WordPress install</a>, <a href="http://www.heartinternet.co.uk/blog/2011/06/resellers-targeting-the-wordpress-hosting-niche/">Resellers: Targeting the WordPress hosting niche</a>, <a href="http://www.heartinternet.co.uk/blog/2011/06/10-awesome-wordpress-galleries-to-find-inspiration-share-your-work/">10 awesome WordPress galleries to find inspiration</a>, <a href="http://www.heartinternet.co.uk/blog/2011/06/wordpress-blog-sneeze-2/">WordPress blog sneeze</a>.</li>
</ul>
<p></p>
<h3>Guest posting and interviews</h3>
<p>Guest posts and interviews have a lot of benefits for both parties, and they’re a great way to get entries up on your blog in return for a link or two.</p>
<p>A quick search of Google or visit to myblogguest.com throws up plenty of opportunities to grab a guest poster for your website. Make sure you have clear ideas and guidelines about what you want from a post and what the guest author will get in return.</p>
<p>Interviewees are a little harder to get hold of, but if you don’t have many industry contacts, try asking friends or customers, or simply emailing people you’d like to interview.</p>
<h3>Ideas for blog entries</h3>
<ul>
<li>One-click install themed posts: With information such as the benefits, examples of good websites using them, how to install them etc. You could also group one-click installs, for example e-commerce one-clicks, analytics one-clicks and so on and create a post for each group.</li>
<li>The benefits of other reseller add-ons, such as <a href="http://www.heartinternet.co.uk/web-hosting/exchange-business-email-hosting.html" target="_blank">Microsoft Exchange hosting</a>.</li>
<li>Comparing the different types of hosting you offer and explaining who each package is targeted at.</li>
<li>When (and why) you need to upgrade your hosting or consider a server.</li>
<li>Behind the scenes: looking at how different aspects of your reselling/business works behind the scenes (for example with photos, staff interviews, a timeline of a typical day and so on).</li>
<li>If your hosting services are offered alongside other things such design, development or SEO, explore ways to mention your hosting services in these posts and how it&#8217;s beneficial to have a one-stop shop for your web needs. </li>
<li>With the current economy money and budgeting posts are always useful, so topics such as how to start a website on a budget, how to cheaply build an ecommerce store for your business, resources for saving money, small business discounts etc. go down well.</li>
<li>Unsurprisingly, social media themed posts tend to get shared a lot more on Twitter, Facebook and similar, so if you actively use social networking sites for your business, put together a few posts on making the most of social media, saving time, useful tools and so on.
<p>

</p>
<h3>Final tips</h3>
<ul>
<li><strong>Stay on top of blogging</strong> by writing and scheduling posts in advance. Aim for a couple of posts per week if possible; if you&#8217;re really pushed for time then weekly is fine. If you take a morning or a day to schedule a month&#8217;s worth of posts, you can concentrate on other areas of your business without worrying about your blog.</li>
<li><strong>Know who your customers are</strong> so you can write entries that appeal to them. If you mainly host small businesses for example, then advice on time management, marketing on a budget and best practice tips for getting traffic to your website will all be helpful entries.</li>
<li><strong>Repurpose titles</strong>. If you’ve ever been drawn to an article with an interesting title and then been disappointed by the content, write your own based on what you were expecting to read. </li>
<li><strong>Stick to topics which interest you</strong> as that will come through in your writing. Know why you’re blogging, and blog with a clear purpose for the best effect on your business.</li>
</ul>
<p>
</p>
<div id="author_info_container" class="author_info_container"><img src="http://www.gravatar.com/avatar.php?gravatar_id=0257528a2e8136443131d937ed29ddd3" alt="gravatar" /><div class="the_author_name"><span id="author_name_label">Name:</span><span id="author_name">Jenni Brown</span></div><div class="the_author_about"><span id="author_about_label">About:</span><span id="author_about">Jenni is Heart Internet's SEO &amp; Social Media Marketing Executive. Responsible for blogging, SEO and Heart Internet's Twitter and Facebook engagement, Jenni is a social network enthusiast and has been blogging for a decade.</span></div><div class="the_author_posts"><span id="author_posts"><a href="http://www.heartinternet.co.uk/blog/author/jennifer/">Posts by Jennifer</a> (99)</span></div></div>]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>The marketing support we offer all our resellers (100% free too)</title>
		<link>http://www.heartinternet.co.uk/blog/2011/08/the-marketing-support-we-offer-all-our-resellers/</link>
		<comments>http://www.heartinternet.co.uk/blog/2011/08/the-marketing-support-we-offer-all-our-resellers/#comments</comments>
		<pubDate>Mon, 15 Aug 2011 15:08:13 +0000</pubDate>
		<dc:creator>Matthew</dc:creator>
				<category><![CDATA[Reseller Hosting]]></category>
		<category><![CDATA[marketing support]]></category>

		<guid isPermaLink="false">http://www.heartinternet.co.uk/blog/?p=6188</guid>
		<description><![CDATA[Last year we surveyed all our reseller hosting customers to find out more about what they think about our reseller hosting (good and bad) and how they thought we could improve. One of the questions we asked was to rate various aspects of our services on a scale of 1 – 5. Whilst the majority [...]]]></description>
			<content:encoded><![CDATA[<p>Last year we surveyed all our <a href="http://www.heartinternet.co.uk/reseller-hosting/">reseller hosting</a> customers to find out more about what they think about our reseller hosting (good and bad) and how they thought we could improve. One of the questions we asked was to rate various aspects of our services on a scale of 1 – 5. Whilst the majority scored in excess of 4.5 or more (customer support, product quality, eXtend control panel, up time etc.) the lowest score was for “marketing support” which got an average of 4.05.</p>
<p>This was clearly an area we could improve, and since then we have been working to make sure we do. As is so often the case with Heart Internet, we have put out so much that we move on to launching the next thing before some resellers get a chance to catch their breath. With this in mind I wanted to provide a summary of all the marketing and product support we offer to all our resellers 100% free.</p>
<p><strong>White label marketing collateral</strong><br />
<a href="https://customer.heartinternet.co.uk/manage/whitelabel">https://customer.heartinternet.co.uk/manage/whitelabel</a><br />
Download our white label pre-sales resources to email to clients, offer as downloads, or otherwise use on your website. All material comes in PDF, Word document and HTML formats and can be edited as required to fit in with your brand&#8217;s look and feel. Use them as they are or as the base for something more, the choice is yours. Topics covered:<br />
• Shared web hosting<br />
• Dedicated servers<br />
• goMobi<br />
• One click install library<br />
• Domain names<br />
• Hosted Exchange<br />
• SSL Certificates<br />
• eXtend web hosting control panel<br />
• Website builder<br />
• Linux web hosting<br />
• Windows web hosting<br />
• Search Engine Submission</p>
<p><strong>Product marketing </strong><br />
<a href="https://customer.heartinternet.co.uk/manage/productmarketing">https://customer.heartinternet.co.uk/manage/productmarketing</a><br />
The Product Marketing section has been designed to help you position your products and pricing within the market as well as act as a price list for you to refer to. We have done the research for you and taken the average prices from the UK’s leading web hosts to help you set your prices competitively.</p>
<p>In this section we have listed the product variations you can sell to your customers, along with how much we charge you. We also provide you with a possible price range you could then sell the product at to your customers. We also help you answer the question “Why should someone buy a particular product from you?” Use these top selling points to help convert your visitors into customers.</p>
<p><strong>White label marketing guides</strong><br />
<a href="https://customer.heartinternet.co.uk/manage/reseller-web-hosting-guides.cgi">https://customer.heartinternet.co.uk/manage/reseller-web-hosting-guides.cgi</a><br />
Offer your clients these beginner&#8217;s guides to help them plan and build their first website, market their website to increase traffic, and make website improvements using visitor data. The guides are completely white label so you can provide them as they are or you can add your own branding.</p>
<p><strong>Free icons &amp; HTML/ CSS templates</strong><br />
<a href="http://www.heartinternet.co.uk/reseller-hosting/reseller-hosting-resources.html">http://www.heartinternet.co.uk/reseller-hosting/reseller-hosting-resources.html</a><br />
We have put together a collection of free resources designed especially for web hosting resellers. They are all exclusive to Heart Internet (you won&#8217;t find them anywhere else), and they are completely free for you to use whether you are one of our customers or not. We’ve even seen our competitors (Fasthosts, cough) use these icons so they must be good <img src='http://www.heartinternet.co.uk/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p><strong>Webinars</strong><br />
The second webinar “How to use social media to sell web hosting” is on the horizon as I write this post, and our first webinar can be viewed here: <a href="http://www.heartinternet.co.uk/blog/2011/05/webinar-video-increasing-reseller-hosting-profits/">Increasing profits cross-selling &amp; up-selling to your customers</a>. These are totally free for our resellers to join and participate in.</p>
<p><strong>Coming soon…</strong><br />
We aren’t stopping there either. In the coming weeks you’ll also get access to even more free material including:<br />
• White label HTML email marketing templates<br />
• More exclusive free premium icons</p>
<div id="author_info_container" class="author_info_container"><img src="http://www.gravatar.com/avatar.php?gravatar_id=6e4f4686b9ee1ba8d07fa0690d9dbc03" alt="gravatar" /><div class="the_author_name"><span id="author_name_label">Name:</span><span id="author_name">Matthew Telfer</span></div><div class="the_author_about"><span id="author_about_label">About:</span><span id="author_about">Matthew is Heart Internet's Marketing Manager, and has held senior marketing positions in the web hosting industry for 5 years. With a passion for online marketing, Matthew is responsible for shaping strategy and developing the Heart Internet brand.</span></div><div class="the_author_posts"><span id="author_posts"><a href="http://www.heartinternet.co.uk/blog/author/matthew/">Posts by Matthew</a> (242)</span></div></div>]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>goMobi Mobile Website Builder has been upgraded</title>
		<link>http://www.heartinternet.co.uk/blog/2011/07/gomobi-upgraded/</link>
		<comments>http://www.heartinternet.co.uk/blog/2011/07/gomobi-upgraded/#comments</comments>
		<pubDate>Mon, 11 Jul 2011 11:00:58 +0000</pubDate>
		<dc:creator>Matthew</dc:creator>
				<category><![CDATA[Reseller Hosting]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[gomobi]]></category>

		<guid isPermaLink="false">http://www.heartinternet.co.uk/blog/?p=5952</guid>
		<description><![CDATA[If you are a goMobi customer or reseller, next time you log in you will see there are some fantastic new features for you to use. ]]></description>
			<content:encoded><![CDATA[<p>If you are a <a href="http://www.heartinternet.co.uk/web-hosting/mobile-website-builder.html">goMobi</a> customer or reseller, next time you log in you will see there are some fantastic new features for you to use. There’s nothing you need to do either – the update happens automatically across all goMobi accounts. The new features include:</p>
<p><strong>Analyse traffic with complete site analytics</strong><br />
Site owners can view traffic data for their mobile site by day, week, month, or a specified date range, via a new Analytics tab in the Site Manager. Traffic data can be exported to CSV and includes:<br />
- Number of visits<br />
- Unique and repeat visitors<br />
- Average number of pageviews<br />
- Average time on site<br />
- Average new visits<br />
- Click-through rates on features<br />
- Mobile device used<br />
- Language of device<br />
- Geolocation based on IP address<br />
- Traffic sources and search engine keywords</p>
<p><strong>Create and print a QR Code-enabled marketing flyer</strong><br />
Site owners can now generate a QR code for the mobile site, and a printable marketing flyer that contains the QR code, the URL, and an image of their mobile site. </p>
<p><strong>Upload images to a new hosted image gallery</strong><br />
Site owners are now able to upload up to 16 images with descriptions to create their own image gallery. Images will be displayed in a 4&#215;4 grid on the site.</p>
<p><strong>Enhancements to existing features:</strong><br />
- More icon sets<br />
- Support for multiple locations and coupon codes<br />
- Ability to connect with popular location-based services (foursquare, Facebook Places, Google Places, Yelp and Gowalla<br />
- Better social network support (especially on higher end devices)<br />
- Improved colour choices for backgrounds and text/titles</p>
<p>If you want to create a mobile optimised version of your website, find out more about <a href="http://www.heartinternet.co.uk/web-hosting/mobile-website-builder.html">goMobi here</a>. Find out more if you are a reseller and you want to <a href="http://www.heartinternet.co.uk/reseller-hosting/mobile-website-reseller.html">sell goMobi </a>to your customers.</p>
<div id="author_info_container" class="author_info_container"><img src="http://www.gravatar.com/avatar.php?gravatar_id=6e4f4686b9ee1ba8d07fa0690d9dbc03" alt="gravatar" /><div class="the_author_name"><span id="author_name_label">Name:</span><span id="author_name">Matthew Telfer</span></div><div class="the_author_about"><span id="author_about_label">About:</span><span id="author_about">Matthew is Heart Internet's Marketing Manager, and has held senior marketing positions in the web hosting industry for 5 years. With a passion for online marketing, Matthew is responsible for shaping strategy and developing the Heart Internet brand.</span></div><div class="the_author_posts"><span id="author_posts"><a href="http://www.heartinternet.co.uk/blog/author/matthew/">Posts by Matthew</a> (242)</span></div></div>]]></content:encoded>
			<wfw:commentRss>http://www.heartinternet.co.uk/blog/2011/07/gomobi-upgraded/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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		<title>Open Web Analytics one click install now available</title>
		<link>http://www.heartinternet.co.uk/blog/2011/06/open-web-analytics-one-click-install-now-available/</link>
		<comments>http://www.heartinternet.co.uk/blog/2011/06/open-web-analytics-one-click-install-now-available/#comments</comments>
		<pubDate>Fri, 24 Jun 2011 11:54:24 +0000</pubDate>
		<dc:creator>Jenni</dc:creator>
				<category><![CDATA[Heart Internet]]></category>
		<category><![CDATA[Reseller Hosting]]></category>
		<category><![CDATA[Your Website]]></category>

		<guid isPermaLink="false">http://www.heartinternet.co.uk/blog/?p=5804</guid>
		<description><![CDATA[Open Web Analytics is a great way to track your website statistics if you’re looking for an alternative to Google Analytics, or an additional source of information about your visitors. Packed with features and fully open source, OWA is a great tool to improve visitor experience as well as helping you keep track of what's popular and what needs more work. We're pleased to announce that it's now available as a quick and easy one-click install from your control panel!]]></description>
			<content:encoded><![CDATA[<p>Open Web Analytics is a great way to track your website statistics if you’re looking for an alternative to Google Analytics, or an additional source of information about your visitors. Packed with features and fully open source, OWA is a great tool to improve visitor experience as well as helping you keep track of what&#8217;s popular and what needs more work. We&#8217;re pleased to announce that it&#8217;s now available as a quick and easy one-click install from your control panel!</p>
<p>Features include:</p>
<p>•	Open source, running on PHP, MySQL and JavaScript<br />
•	No limits on data logging<br />
•	Ability to track multiple websites<br />
•	Heatmaps, conversion goals and goal funnels<br />
•	 Mouse movement tracking<br />
•	Optional command line interface for admins<br />
•	PHP and JavaScript tracking clients<br />
•	Full integration with WordPress and MediaWiki without the need for third party plugins<br />
•	Plugin support for Drupal</p>
<p>And much more!</p>
<p><a href="http://demo.openwebanalytics.com" target="_blank">Try the demo</a></p>
<p><img src="http://www.heartinternet.co.uk/blog/wp-content/uploads/2011/06/openwebanalytics.png" alt="" title="openwebanalytics" width="470" height="468" class="aligncenter size-full wp-image-5806" /></p>
<p><img src="http://www.heartinternet.co.uk/blog/wp-content/uploads/2011/06/openwebanalytics2.png" alt="" title="openwebanalytics" width="470" height="346" class="aligncenter size-full wp-image-5807" /></p>
<p>If you’re a Home Pro or Business Pro web hosting customer, you can install Open Web Analytics by logging into your eXtend control panel and scrolling down to &#8216;Web Stats and Logs&#8217;</p>
<p><img src="http://www.heartinternet.co.uk/blog/wp-content/uploads/2011/06/openwebanalytics3.png" alt="" title="openwebanalytics3" width="470" height="230" class="aligncenter size-full wp-image-5809" /></p>
<p>If you&#8217;re a reseller: Choose the web hosting package(s) you want to add OWA to by clicking the Package ID number from the <a href="https://customer.heartinternet.co.uk/manage/manage-package-types.cgi" target="_blank">manage hosting packages</a> screen. Check the ‘Synchronise accounts’ box and then scroll down to the Open Web Analytics box and check it. At the bottom of the page, click ‘Edit package’ to save your changes. Your customers will now be able to add Open Web Analytics as a one-click install to their sites.</p>
<div id="author_info_container" class="author_info_container"><img src="http://www.gravatar.com/avatar.php?gravatar_id=0257528a2e8136443131d937ed29ddd3" alt="gravatar" /><div class="the_author_name"><span id="author_name_label">Name:</span><span id="author_name">Jenni Brown</span></div><div class="the_author_about"><span id="author_about_label">About:</span><span id="author_about">Jenni is Heart Internet's SEO &amp; Social Media Marketing Executive. Responsible for blogging, SEO and Heart Internet's Twitter and Facebook engagement, Jenni is a social network enthusiast and has been blogging for a decade.</span></div><div class="the_author_posts"><span id="author_posts"><a href="http://www.heartinternet.co.uk/blog/author/jennifer/">Posts by Jennifer</a> (99)</span></div></div>]]></content:encoded>
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