As any good marketer should I keep a close eye on what our competitors are doing with regards to products, pricing and promotion and after nearly 4 years working within web hosting I have noticed that many web hosts are reaching a point where the current over reliance on promotional prices to cover up the [...]
Image source: http://www.flickr.com/photos/cambodia4kidsorg/267060150/ The value of a blog to any website, be it business or personal is well documented so we won’t cover them again here, but all over the internet you will find examples of blogs driving a site’s business success (www.seomoz.org/blog) as a resource for customers (www.heartinternet.co.uk/blog), as a standalone revenue driver in [...]
We had a chat with George Chiang creator of www.javascriptkit.com… Could you provide a bit of information about yourself and javascriptkit.com? I started becoming interested in web design and JavaScript while I was in college studying Computer Science. At that time I had just put up my own little site on Geocities for fun, and [...]
News that a compromise targeting FTP details stored on computers has been published on The Register with further details found on ScanSafe’s blog. Named ‘Gumblar’, computers that are infected have their Google search results replaced with links that point to malicious or fraudulent websites. The malware also goes through the computer’s local files looking for [...]
According to New Media Age (www.nma.co.uk)… “More than half of companies (55%) intend to increase natural search budgets and just under half (45%) will up paid search investment this year as they look for measurable ROI in difficult economic times.” One of the biggest USPs Paid search has always had over TV, radio, print and [...]
Never an industry to take more than blink of an eye to spot an opportunity to make money online marketing has two new acronyms to add to the list; PPT (Pay Per Tweet) and CPT (Cost Per Tweet). (You can find a great set of marketing acronyms at marketingterms.com) Brand new advertising services such as [...]
Online press releases are a great way to generate incoming links, gain free exposure and associate yourself with authoritative sites. If you have written a press release and you don’t want to use a press release distribution service you can build your own contact list in not much time and probably less effort than you [...]
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